Cameron Abbott trading as Make Good Great (ABN 25 733 097 501) (“Make Good Great”, “we”, “us”, or “our”) is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, disclose, and manage your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). This Privacy Policy applies to our website (makegoodgreat.com.au) and any services we provide.

1. The Information We Collect

We only collect personal information that is reasonably necessary for our business operations. The types of information we may collect include:

  • Contact Information: Such as your name, email address, phone number, and business details when you submit an enquiry via our contact form or email us directly.
  • Usage and Technical Data: Including your IP address, browser type, device information, and data about how you interact with our website and free tools (such as our Margin Calculator).

2. How We Collect Your Information

We collect personal information directly from you when you:

  • Contact us via email (cameron@makegoodgreat.com.au) or our website contact forms.
  • Enquire about or engage us for our brand, marketing, and consultancy services.

We also collect information automatically through tracking technologies when you visit and browse our website.

3. Cookies, Analytics, and Tracking Technologies

To monitor site performance, understand our audience, and improve our services, our website uses several third-party tools. These tools may use cookies, web beacons, and similar technologies to collect technical and usage data.

The platforms we use include, but may not be limited to:

  • Google Analytics: To track website traffic and user behaviour.
  • Vercel Analytics: To monitor website performance, speed, and technical metrics.
  • Meta Pixel: To measure the effectiveness of our marketing and understand the actions people take on our website.
  • HubSpot: For Customer Relationship Management (CRM) and to securely manage our communications and enquiries.
  • AI Tools: We may use various artificial intelligence tools to process interactions, summarise data, or improve our service delivery.

These providers may store data on servers located outside of Australia. By using our website, you consent to the processing of data about you by these third parties in the manner and for the purposes set out above.

4. How We Use Your Information

We use your personal information strictly to:

  • Respond to your enquiries, assess your project brief, and provide requested information.
  • Supply our marketing and brand consultancy services to your business.
  • Monitor, analyse, and optimise our website’s performance and user experience.
  • Communicate with you about our services (where you have opted in or reasonably expect such communication).

5. Data Sharing and Third Parties

We respect your privacy. Your data will never be sold to third parties.

We do not share your personal information with external third parties, with the strict exception of:

  • Our specific data analytics and technology providers (as listed in Section 3) strictly for the purpose of monitoring site performance and operating our digital services.
  • Where required or authorised by Australian law.

6. Storage and Security

We take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification, or disclosure. Information is stored securely in our digital systems (such as HubSpot) which employ industry-standard security measures.

7. Accessing and Correcting Your Information

Under the Privacy Act 1988 (Cth), you have the right to request access to the personal information we hold about you and to ask for it to be updated or corrected. If you wish to access or correct your data, please contact us using the details below. We will respond to your request within a reasonable timeframe.

8. Making a Privacy Complaint

If you believe we have breached the Australian Privacy Principles and wish to make a complaint, please contact us directly. We take all complaints seriously, will investigate the issue, and respond to you in writing. If you are not satisfied with our response, you may escalate your complaint to the Office of the Australian Information Commissioner (OAIC) via their website at www.oaic.gov.au.

9. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please get in touch: